California Casualty Chooses BrightWave Marketing as Email Marketing Partner
Atlanta, GA (PRWEB) June 5, 2008 -- BrightWave Marketing, Inc. an award-winning email marketing services firm specializing in the strategic optimization of email marketing programs, has been selected by California Casualty, a 94-year-old organization that offers personal lines auto and home insurance to the educator and public safety communities, as its first email marketing partner and agency of record.
Atlanta-based BrightWave Marketing (www.BrightWaveMarketing.com) will manage and optimize all aspects of California Casualty's customer retention and acquisition based email marketing and database related programs. The appointment is effective immediately.
"California Casualty is a leader in the insurance industry and is focused on delivering exceptional service to their customers and prospects" said Simms Jenkins, CEO of BrightWave Marketing. "We look forward to bringing that level of commitment and success to their email communications."
About BrightWave Marketing
BrightWave Marketing is an award-winning email marketing services firm specializing in the strategic optimization of email marketing programs. BrightWave Marketing focuses on creating and managing exceptional strategic and tactical online acquisition and retention programs that drive revenue, cut costs and build relationships.
Headquartered in Atlanta, GA, BrightWave Marketing has done work for a blue chip client roster including ACS, BellSouth, California Casualty, CoreNet Global, Lowe's, Sports Illustrated and Ted's Montana Grill as well as leading advertising and marketing firms. For more information, please visit www.BrightWaveMarketing.com or visit EmailStatCenter.com, the first centralized online repository of statistics and research specific to the email marketing industry. BrightWave Marketing's CEO Simms Jenkins is the author of "The Truth About Email Marketing" published by Pearson's FT Press. Visit www.TheTruthAboutEmailMarketing.com for more information on the book.
About California Casualty
California Casualty offers a wide range of personal lines of insurance. The 94-year-old organization has grown to nearly 1,000 employees. We have service centers covering over 35 states. From 16 policyholders at the company's founding in 1914, the California Casualty Group's customer base has expanded to over 290,000 policyholders for its personal lines of insurance. California Casualty writes over $325 million in premium annually and has assets of approximately $525 million.
California Casualty received a rating of A- (Excellent) from the A.M. Best Company. We also receive the highest grades for outstanding service in monthly surveys of our customers.
###
This press release has been reprinted from PRWEB per the terms and conditions of the copyright notice.
|
|
 |
 |
|
San Clemente California Golf Store Announces New Website
Orange County golf shop, Golf Etc. San Clemente offers custom golf club fitting, links to golf courses, its EBay store, and an email newsletter.
Saving Big Money at Walt Disney World Orlando
Disney World is a wonderful place to vacation, but sometimes on property tourism can get costly or you might just need a break from the mouse. Whether you want to venture off property to shop, dine, relax, or just enjoy different hot spots, Orlando will not let you down. Plus, keep reading and you're sure to get a couple of money-saving tips that you can use on your vacation. Let's face it, everyone could stand to save a dollar or two, or two hundred.
Busch Gardens: Tampa?s Counterpart To Orlando?s Disney World
Tourism is big business in Florida and the competition to attract visitors is good news for the tourists because there is plenty on offer. If you are visiting Orlando, don?t forget to leave some time for a side-trip to Tampa Bay, where the Busch Gardens Africa theme park combines African wildlife with thrilling state-of-the art amusement park rides.
Arizona Cardinals Tickets - Keep Using Them, As This Team Is On The Rise
Arizona Cardinals tickets were selling like hot cakes before the 2006 season, as expectations had not been this high for this perennially-disappointing team in a long time. The roster was young and talented, the coach was a proven winner and the new stadium was, and continues to be, an attraction in and of itself. However, the Cardinals have struggled this season, leading many to believe that this team will never really turn it around, and given their record, one could see how this argument could be made.
Rare Opportunity Will Create Millionaires In Florida: Wealth Building And Economic Awareness Seminar To Help Individuals Retire Rich And Early
Learn from world renowned, self-made millionaires and top business leaders in North America, how to create generational wealth and financial freedom by taking advantage of emerging technologies within the deregulated telecom industry, starting a successful business while working from home, and walk away from corporate jobs, all while balancing family and business.
Florida Gators’ Female Hoopsters Are In Trouble
The coaches of the Florida Gators women’s basketball already knew they had a problem. They talked about the importance of the NCAA tournament with their team. They hoped this would spark their ladies into action and a renewed sense of enthusiasm. Right now, they are still struggling.
Arizona Grand Resort's New Vision and Heightened Level of Excellence Earns International Recognition Distinction Highlights Resort's Top-Tier Amenit
Arizona Grand Resort joins the ranks of preferred hotels and resorts as well as highlights several key renovations to the property and the construction of the Arizona Grand Villas.
Everest Casino Announces the Winner of the Affiliate Las Vegas Fantasy Vacation Giveaway
In November, Everest Casino offered its affiliates the chance to win a trip to Las Vegas. The vacation package included airfare, luxury accommodations on the strip and $2,000 spending cash. Everest Casino property manager Eduardo Santos spoke with the winner this month.
South Florida Event Will Combine Sports with Lessons in Tolerance
Second ?STEP? for Daniel remembers local teen killed in terrorist attack and promotes education to fight hatred. Sunday, November 18th, 8:00am ? 1:00pm, West Broward YMCA Family Center, 20201 Saddle Club Road, Weston, FL 33327
Arizona Marketing Firm, Off Madison Ave, Launches New Agency Web Sites
Off Madison Ave, one of the leading and fastest-growing integrated marketing communications agencies in the Valley, announced today the launch of its redesigned Web site.
|
 |
|
