'What's On, The Las Vegas Guide' Announces New Management Team Members and Extension of Their Brand to Internet and New Media Platforms
Las Vegas, NV (PRWEB) August 8, 2008 -- Kellogg Media Group (KMG), the company that publishes the city's most popular visitors' guide, 'What's On, The Las Vegas Guide,' has announced the resignation of its publisher, Rick Becker.
Becker passes the baton to Jeremy Ginsburg, associate publisher, who possesses a strong combination of sales and publishing experience as well as the ability to create dynamic, globally oriented sales platforms through the internet, print, SMS text messaging and mobile web media.
Ginsburg, formerly with a well-known family run media company, brings to 'What's On' more than 25 years of experience in sales, sales management, marketing, promotions and events. "I'm delighted to be back in the publishing industry and look forward to the opportunity to grow the company into all gaming and entertainment sectors," said Ginsburg.
Also appointed to the management team is 37-year resident Andrea M. Collier, named vice president of operations. In this new role, Collier will drive the company to significantly expand and enhance the current Internet and new media presence of its brands, establish and grow entirely new media products and services, to realize substantial revenue from all and create a universal media experience for all.
Renee LiButti has been named the company's U.K. correspondent. With the company for more than 16 years, LiButti will track trends in fashion, nightlife, shopping and technology.
Additionally, the company's former Las Vegas assistant editor Jen Lawson has relocated to the Atlantic City area to cover the gaming and entertainment industry for 'What's On, The Atlantic City Guide.'
Commenting on the new management team members and expansion of the brand, KMG's president and CEO David Peeler said, "We will continue to provide excellent, profitable products, optimizing all media formats, and offer top service, for our clients and those who visit and live in Las Vegas, Atlantic City and other markets important to the gaming and entertainment industry. Our goal is to continue working with existing and new customers bringing them the necessary resources and expertise that enable them to extend their brands into new products, services and markets. Our proven track record for over 54 years brings with it awareness and loyalty to the community it will continue to serve."
To learn more about any of the happenings at KMG, contact Laurie Bichsel at 702-851-3139.
About Kellogg Media Group
Kellogg Media Group (KMG) publishes 'What's On, The Las Vegas Guide,' a well-respected travel and entertainment magazine for Las Vegas visitors. In publication since 1954, it has an ABC-audited circulation of 205,000 copies for each biweekly issue. KMG also publishes 'What's On, The Atlantic City Guide,' and the website whats-on.com for Las Vegas-bound visitors. In addition, the company recently launched an SMS text messaging publishing program.
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